Automating Wix Store Management with Trello
- Sadique Habibullah

- Apr 14
- 3 min read
Updated: Aug 31

Overview
It started with a request from a client in the U.S. who ran a Wix store selling car parts. “We use Trello to manage our order fulfillment,” they said, “but right now, we’re copying order details manually from our store into Trello. Can you automate it?”
Their order volume was growing fast, but their workflow hadn’t kept up. Each new order meant someone had to log in, pull the data, open Trello, and type everything in by hand. It was time-consuming, error-prone, and, honestly, unnecessary in 2025.
They wanted something smarter. Something automatic.
The Problem: Manual Processes Slowing Things Down
Wix handles orders beautifully. Trello is great for task management. But connecting the two? That’s not something Wix supports out of the box.
Here’s what we needed to figure out:
Extract order data automatically as soon as an order was placed.
Format that data clearly for Trello cards, even if an order had multiple items or product variants.
Authenticate securely with Trello’s REST API and create a card in the right board and list—without human input.
There was also a technical twist: Trello’s API required the data to be sent as a query parameter, which meant URL-encoding everything. So, messy formatting or even a stray comma could break the whole thing.
We had to make it clean, reliable, and fast.
The Solution: Seamless Trello Sync with a Backend Velo Function
We started by setting up a backend function in Wix Velo that listened for new order events. Every time an order was created, that function would kick in—extracting all the key details: customer name, contact info, billing and shipping addresses, item breakdown, and the full cost summary.
But we didn’t stop there. We built logic that:
Looped through each product in the order, including variants and price modifiers.
Formatted the data into a clear, readable Trello card description.
Encoded the message properly so it could travel safely as a query string.
Used secure authentication with a Trello access token to create the card under the correct list in the board.
Once we tested it with a few mock orders, we went live.
Now, whenever a customer places an order, Trello gets a new card instantly—no clicks, no copy-paste, no delay.


Results & Impact
✅ Real-Time Updates: Every new order instantly appears on Trello, formatted and ready for action.
✅ Cleaner Workflows: The client’s team no longer has to manage orders manually—they just check Trello.
✅ Reliable Formatting: Even complex orders with multiple products or variants are presented clearly and consistently.
✅ Scalable Setup: Whether it’s 10 orders a day or 100, the automation holds up.
✅ Zero Downtime: The integration runs quietly in the background—just doing its job.
Technologies Used
Wix Velo – For backend scripting and order-triggered automation
Trello REST API – For creating and formatting new Trello cards
JavaScript – For data parsing, formatting, and error handling
URL Encoding – To handle safe, accurate data transfer via query strings
OAuth/Token Authentication – To securely connect with Trello
Want to Automate Your Wix Store?
The right automation can save hours a week—and prevent costly mistakes. If you’re managing orders, tasks, or inventory manually, it’s time to build a smarter workflow.
📩 Let’s automate your business—drop us a message, and let’s make Wix work even harder for you.





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